ZELIKA GARCIA

Zélika García is the founder of ZSONAMACO, the most important art fair in Latin America, which brings together national and international gallerists, artists, and collectors. She studied Arts at the University of Monterrey and launched her first fair, Muestra, in 2002. In 2004, it evolved into ZSONAMACO MÉXICO ARTE CONTEMPORÁNEO. She later created specialized fairs: ZSONAMACO DISEÑO (2011), SALÓN DEL ANTICUARIO (2014), and FOTO (2015). In 2023, she co-founded ABC Art Baja with Karim Reza García. Her work has been recognized by Forbes, GQ, Expansión, and Líderes Mexicanos. She currently serves on juries such as the Latin American Fashion Awards and Casa Proal Residency Program.